Biraghi, Silvia
 Distribuzione geografica
Continente #
EU - Europa 6.594
NA - Nord America 2.919
AS - Asia 766
AF - Africa 86
SA - Sud America 75
OC - Oceania 57
Continente sconosciuto - Info sul continente non disponibili 8
Totale 10.505
Nazione #
IT - Italia 4.142
US - Stati Uniti d'America 2.815
DE - Germania 603
SE - Svezia 382
CN - Cina 304
GB - Regno Unito 278
UA - Ucraina 276
FR - Francia 249
IE - Irlanda 173
IN - India 89
TR - Turchia 89
CA - Canada 84
FI - Finlandia 78
NL - Olanda 54
AU - Australia 52
CZ - Repubblica Ceca 52
JP - Giappone 47
ZA - Sudafrica 46
CH - Svizzera 40
ES - Italia 37
BR - Brasile 36
BE - Belgio 34
SG - Singapore 30
ID - Indonesia 29
PT - Portogallo 28
HK - Hong Kong 25
VN - Vietnam 25
IR - Iran 24
HU - Ungheria 22
PL - Polonia 22
RO - Romania 22
RU - Federazione Russa 22
AT - Austria 19
DK - Danimarca 18
PH - Filippine 18
EC - Ecuador 17
MY - Malesia 16
MX - Messico 15
TH - Thailandia 15
KR - Corea 14
EG - Egitto 12
GR - Grecia 9
KE - Kenya 9
NO - Norvegia 8
PK - Pakistan 8
CO - Colombia 7
IL - Israele 7
TW - Taiwan 7
BD - Bangladesh 6
BO - Bolivia 6
PE - Perù 6
AE - Emirati Arabi Uniti 5
EE - Estonia 5
HR - Croazia 5
NG - Nigeria 5
NZ - Nuova Zelanda 5
SK - Slovacchia (Repubblica Slovacca) 5
A1 - Anonimo 4
IQ - Iraq 4
UG - Uganda 4
DZ - Algeria 3
A2 - ???statistics.table.value.countryCode.A2??? 2
BG - Bulgaria 2
CL - Cile 2
EU - Europa 2
HN - Honduras 2
JM - Giamaica 2
LU - Lussemburgo 2
MO - Macao, regione amministrativa speciale della Cina 2
MT - Malta 2
SC - Seychelles 2
TZ - Tanzania 2
AM - Armenia 1
BY - Bielorussia 1
GH - Ghana 1
JO - Giordania 1
LT - Lituania 1
MZ - Mozambico 1
RS - Serbia 1
SI - Slovenia 1
SM - San Marino 1
SN - Senegal 1
VE - Venezuela 1
VG - Isole Vergini Britanniche 1
Totale 10.505
Città #
Milan 611
Chandler 317
Rome 243
Ashburn 241
Jacksonville 170
Cattolica 151
Dublin 149
San Mateo 119
Ann Arbor 111
Wilmington 95
Redwood City 86
Munich 68
Nanjing 67
Boston 62
Torino 58
Beijing 54
Lawrence 54
Monza 52
Houston 48
Plzen 43
Dearborn 42
Naples 42
Seattle 36
Turin 36
Woodbridge 33
Montréal 31
Nanchang 31
Napoli 30
Lancaster 27
Norwalk 27
Hangzhou 26
Princeton 25
Bergamo 24
Udine 23
Bologna 22
Busto Arsizio 22
Los Angeles 22
Mumbai 22
New York 22
Padova 22
Bari 21
Brescia 21
Como 21
Izmir 21
Modena 21
Mountain View 21
Amsterdam 20
Brussels 20
Fairfield 20
Rozzano 20
Segrate 20
Dallas 19
Lumarzo 19
Redmond 18
Verona 18
Shanghai 17
Boardman 16
Shenyang 16
Foggia 15
London 15
Pavia 15
Catania 14
Comazzo 14
Helsinki 14
Ho Chi Minh City 14
Indianapolis 14
Washington 14
Hamburg 13
Hebei 13
Torre Del Greco 13
Venezia 13
Bristol 12
Buffalo 12
Duncan 12
Kunming 12
Nardò 12
Paris 12
Pescara 12
Seriate 12
Florence 11
Jiaxing 11
Modderfontein 11
Málaga 11
Santa Maria Capua Vetere 11
Sydney 11
Vicenza 11
Vienna 11
Ankara 10
Budapest 10
Cagliari 10
Changsha 10
Genova 10
Hanoi 10
Höst 10
Jakarta 10
Ottawa 10
Palermo 10
San Giuliano 10
San Giuliano Milanese 10
Brugherio 9
Totale 4.207
Nome #
La comunicazione interna 1.097
La comunicazione interna-organizzativa 568
AGENZIE DI COMUNICAZIONE E CLIENTI Come cambiano le relazioni nel tempo della discontinuità 405
La comunicazione interna. Criticità e aspirazioni 259
The Grounded Theory approach to consumer–brand engagement: The practitioner’s standpoint 241
Corporate branding at the crossroad between socio-political engagement and consumer clicktivism 219
Brand wars: consumer–brand engagement beyond client–agency fights 212
Brand Purpose as a Cultural Entity Between Business and Society 198
Entrepreneurial communication and the strategic role of internal communication 192
Employer branding 183
Cultural branding in hardships: when branded activism nurtures a clash between culture and market 175
Il valore della comunicazione tra artigianato e mercato: un’analisi nel comparto del mobile 167
CONSUMER-BRAND ENGAGEMENT 167
Emerging Market Dynamics Within and Beyond Consumer Tribes 167
Achieving cultural relevance in technomediated platforms: instant cultural branding and controversial clicktivism 166
Corporate branding and stakeholder engagement in corporate communication management: the link between identity and reputation 161
Consumption, technology +/x sociality 155
L'evoluzione della forma e dei contenuti della comunicazione di marca 154
Societal corporate branding under construction. A narrative perspective to detect weak signals of change 144
Leadership and communication 143
Il gioco delle parti: la relazione marca-consumatore nel contesto del gaming 142
Between tribes and markets: The emergence of a liquid consumer-entrepreneurship 141
Brand wars: consumer-brand engagement as client-agency battlefield 139
Cooking for what? Preparing food for self representation 137
Exploring stakeholder engagement: a Corporate Citizenship approach 132
Consumer-brand relationships: an unconventional communication perspective 131
L'evoluzione del concetto di cultura: verso una cultura della comunicazione 130
Corporate branding 130
Millennials in (re)construction. How young consumers relate with their brands 126
Food therapy: la costruzione dell’io come marca attraverso l’esperienza culinaria 124
Zoom photo-taking as a new trend in gastronomy e-tourism 122
Instant networking: when relationships are collapsing 119
Conceptualizing ambient marketing: a systematic out of the box approach 115
Consuming post-truth in the time of technoculture 112
A tipology of prosumption practices in food preparation 111
A new look at cooking: it’s not about eating! Prepare and exhibit food as identity representation 110
Brand communities 105
The role of consumer-entrepreneurs in the context of tribes 104
Framing country culture and communicating across cultures 102
Branded activism: Navigating the tension between culture and market in social media 102
Conceptualising the corporate brand as a socially owned asset: a critical contemplation 101
Advancing a Citizenship Approach to Corporate Branding: A Societal View 100
Understanding innovation in health care networked projects. A data analysis proposal for combining insights 99
Beyond negative liberties: the role of the brand as value facilitator 91
Renewal in construction industry: Vimercate Hospital. A proposal for data analysis 91
De-constructing renewal in the construction industry: An interconnectedness approach to big projects 88
ADVANCING IMC AS AN ORGANIZATIONAL PARADIGM AND CORPORATE BRANDING AS A GOVERNANCE MODEL: CO-CREATION AS THE WAY FORWARD 87
Il cambiamento culturale nelle medie imprese: uno studio esplorativo sul ruolo della comunicazione interna 83
Rethinking internal communication: an interpretive dynamic glance 83
New practices of self-presentation: the emerging aesthetics of Zoomie 82
Distributed Leadership: When People Claim Brand Ownership 81
Supply chain communication 77
I Millennials, le marche e gli spazi di vita tra materialità e virtualità 76
Is brand value co-creation actionable? A facilitation perspective 75
A cultural understanding of consumer-driven marketplace dynamics 74
An ecological definition of ambient communication: A discursive conceptualization 73
Eudaimonia: the sociocultural value of consumers’ social labor 73
Zoom photo taking as a new trend in gastronomy smart tourism 71
From brand activism to branded activism: what happens when culture and market collide?. 69
Verso un'ecologia della comunicazione non convenzionale: una concettualizzazione out of the box dell'ambient communication 68
Cook, click, share and be happy! Eudaimonic self-presentation in consumer cooking practices in contemporary technocultures 68
Corporate branding: where are we? A communication-based inquiry 67
Stakeholder engagement as a contested dialogic territory: an interpretive glance 67
Communication a strategic lever for innovative organizations 66
New evolutionary trajectories in business landscape: a Delphi study 66
Decision-making in a time of chaos 64
UNCONVERING STAKEHOLDER ENGAGEMENT: A DELPHI APPROACH TO UNRAVEL COMPLEXITY 63
Societal corporate branding and political discourse: Where brand ethics meets with consumers' clicktivism 63
Practitioners’ perspective on consumer-brand engagement: comparing marketers’ and agencies’ views 62
An ‘inside-outside’ perspective on corporate branding: a systematic analysis of the role of communication 62
La relazione tra marca e consumatori migranti: una visione introspettiva” 62
Branding beyond product: the strange case of anti-surveillance camouflage 62
The CCO: appointed or organic leader? The rise of conversational leadership 61
Faster than fact: consuming in post-truth society 58
Migrant consumers, celebrity culture e tecnosocialità 57
Launching a Small Business Venture as an Act of Eudaimonia 57
Theorizing zoomie technoculture: embodied netnography to capture the connected self 51
Stakeholder Engagement beyond the Tension between Idealism and Practical Concerns 50
Cross-fertilization among construction and clinical actors: the dynamics of health care construction projects 50
Engaging employers to develop quality in higher education: the case of communication studies in Italy 41
Integrated Stakeholders' Communication Management in B2C Context 40
Internationally mobile students and their brands. Insights from diaries 39
ESOMAR Meet Up – Italy 2016 on Brand innovation 38
Toward a Media-Neutral Conceptualization of Ambient Communication 35
Beyond the craze: depicting the NFTs’ cultural and market ecosystem 35
How to use digital diaries in data collection to engage networked consumers 33
Plastic-free packaging: a netnographic analysis of young consumers' sustainable brand choices 29
e-Tourism and gastronomic culture. How brands are making consumers' mouth water in digital experience 24
Corporate Brands going Plastic-free: building sustainable brands in dialogue 19
An Analysis of Consumers’ Thrifting Practices as an Act of Eudaimonia 13
Netnography to uncover the new aesthetic of the zoomie 8
Qualitative research methods to capture emerging visual social media culture 6
Totale 10.765
Categoria #
all - tutte 25.372
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 25.372


Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2018/2019147 0 0 0 0 0 0 0 0 0 43 67 37
2019/20201.244 190 36 92 62 149 73 190 61 121 92 76 102
2020/20211.550 80 71 96 159 223 119 169 114 167 134 122 96
2021/20221.611 114 106 92 66 211 189 86 195 117 110 158 167
2022/20232.148 195 206 198 235 184 233 101 180 236 137 144 99
2023/20241.450 136 255 91 147 155 219 120 160 105 62 0 0
Totale 10.765