IRIS UniCatt

Biraghi, Silvia
 Distribuzione geografica
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Continente #
EU - Europa 8.012
NA - Nord America 3.354
AS - Asia 1.709
SA - Sud America 358
AF - Africa 111
OC - Oceania 111
Continente sconosciuto - Info sul continente non disponibili 8
Totale 13.663
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Nazione #
IT - Italia 5.003
US - Stati Uniti d'America 3.189
DE - Germania 657
SG - Singapore 544
SE - Svezia 430
CN - Cina 409
GB - Regno Unito 409
FR - Francia 329
BR - Brasile 290
UA - Ucraina 280
IE - Irlanda 187
ID - Indonesia 140
CA - Canada 135
NL - Olanda 121
TR - Turchia 114
IN - India 109
AU - Australia 101
FI - Finlandia 91
RU - Federazione Russa 85
ZA - Sudafrica 56
CZ - Repubblica Ceca 54
JP - Giappone 52
HK - Hong Kong 49
ES - Italia 45
IR - Iran 44
KR - Corea 43
VN - Vietnam 43
CH - Svizzera 42
BE - Belgio 36
PL - Polonia 35
PT - Portogallo 35
AT - Austria 31
HU - Ungheria 31
PH - Filippine 28
RO - Romania 24
DK - Danimarca 23
EC - Ecuador 21
MX - Messico 21
EG - Egitto 20
MY - Malesia 18
TH - Thailandia 16
TW - Taiwan 16
PK - Pakistan 14
CO - Colombia 13
IL - Israele 13
GR - Grecia 12
IQ - Iraq 12
KE - Kenya 12
PE - Perù 12
BD - Bangladesh 11
NZ - Nuova Zelanda 10
SM - San Marino 10
AE - Emirati Arabi Uniti 8
CL - Cile 8
GE - Georgia 8
NO - Norvegia 8
BO - Bolivia 6
EE - Estonia 6
NG - Nigeria 6
AR - Argentina 5
BG - Bulgaria 5
HR - Croazia 5
MO - Macao, regione amministrativa speciale della Cina 5
SK - Slovacchia (Repubblica Slovacca) 5
A1 - Anonimo 4
DZ - Algeria 4
UG - Uganda 4
HN - Honduras 3
LU - Lussemburgo 3
UZ - Uzbekistan 3
A2 - ???statistics.table.value.countryCode.A2??? 2
BH - Bahrain 2
BY - Bielorussia 2
EU - Europa 2
JM - Giamaica 2
JO - Giordania 2
LT - Lituania 2
MT - Malta 2
PR - Porto Rico 2
SC - Seychelles 2
TZ - Tanzania 2
VE - Venezuela 2
AM - Armenia 1
BN - Brunei Darussalam 1
DO - Repubblica Dominicana 1
GH - Ghana 1
LB - Libano 1
LK - Sri Lanka 1
LV - Lettonia 1
MA - Marocco 1
MD - Moldavia 1
MZ - Mozambico 1
NP - Nepal 1
PS - Palestinian Territory 1
RS - Serbia 1
SI - Slovenia 1
SN - Senegal 1
TN - Tunisia 1
UY - Uruguay 1
VG - Isole Vergini Britanniche 1
Totale 13.663
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Città #
Milan 823
Rome 321
Ashburn 318
Chandler 317
Singapore 225
Jacksonville 170
Dublin 158
Cattolica 151
San Mateo 119
Ann Arbor 112
Jakarta 108
Wilmington 95
Redwood City 86
Munich 76
Naples 73
Nanjing 70
Boston 64
Torino 58
Turin 58
Beijing 57
Lawrence 54
Los Angeles 54
Monza 54
Houston 49
Moscow 48
Bologna 45
Plzen 43
Dearborn 42
The Dalles 39
Seattle 38
Montreal 37
Brescia 35
Melbourne 35
Busto Arsizio 34
Florence 34
Woodbridge 33
London 32
Montréal 31
Nanchang 31
Napoli 30
Padova 29
Fargo 28
Modena 28
São Paulo 28
Amsterdam 27
Lancaster 27
Norwalk 27
Bergamo 26
Como 26
Hangzhou 26
Leeds 26
Verona 26
Bari 25
Princeton 25
Hefei 24
Izmir 24
New York 23
Seoul 23
Udine 23
Ho Chi Minh City 22
Mumbai 22
Boardman 21
Genoa 21
Hong Kong 21
Mountain View 21
Brussels 20
Fairfield 20
Lucca 20
Parma 20
Rozzano 20
Segrate 20
Shanghai 20
Sydney 20
Dallas 19
Johannesburg 19
Lumarzo 19
Perugia 19
Redmond 18
Ankara 17
Pescara 17
Bristol 16
Budapest 16
Helsinki 16
Palermo 16
Prato 16
Shenyang 16
Vienna 16
Foggia 15
Pavia 15
Rio de Janeiro 15
Washington 15
Catania 14
Comazzo 14
Indianapolis 14
Paris 14
Phoenix 14
Hamburg 13
Hanoi 13
Hebei 13
Perth 13
Totale 5.458
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Nome #
La comunicazione interna 1.110
La comunicazione interna-organizzativa 771
AGENZIE DI COMUNICAZIONE E CLIENTI Come cambiano le relazioni nel tempo della discontinuità 451
La comunicazione interna. Criticità e aspirazioni 317
The Grounded Theory approach to consumer–brand engagement: The practitioner’s standpoint 292
Cultural branding in hardships: when branded activism nurtures a clash between culture and market 283
Entrepreneurial communication and the strategic role of internal communication 254
Corporate branding at the crossroad between socio-political engagement and consumer clicktivism 244
Brand wars: consumer–brand engagement beyond client–agency fights 224
Brand Purpose as a Cultural Entity Between Business and Society 216
Achieving cultural relevance in technomediated platforms: instant cultural branding and controversial clicktivism 212
Branded activism: Navigating the tension between culture and market in social media 209
Employer branding 207
Brand Activism in search for an ethical communication leader: Vivienne Westwood and the clashes between person and brand 202
L'evoluzione della forma e dei contenuti della comunicazione di marca 201
Il valore della comunicazione tra artigianato e mercato: un’analisi nel comparto del mobile 191
CONSUMER-BRAND ENGAGEMENT 181
Emerging Market Dynamics Within and Beyond Consumer Tribes 178
Corporate branding and stakeholder engagement in corporate communication management: the link between identity and reputation 171
From brand activism to branded activism: what happens when culture and market collide?. 169
Between tribes and markets: The emergence of a liquid consumer-entrepreneurship 166
Consumption, technology +/x sociality 166
Brand wars: consumer-brand engagement as client-agency battlefield 162
L'evoluzione del concetto di cultura: verso una cultura della comunicazione 162
Leadership and communication 156
Societal corporate branding under construction. A narrative perspective to detect weak signals of change 154
Consumer-brand relationships: an unconventional communication perspective 153
Il gioco delle parti: la relazione marca-consumatore nel contesto del gaming 152
Cooking for what? Preparing food for self representation 151
Exploring stakeholder engagement: a Corporate Citizenship approach 146
Corporate branding 141
A new look at cooking: it’s not about eating! Prepare and exhibit food as identity representation 141
Food therapy: la costruzione dell’io come marca attraverso l’esperienza culinaria 140
Millennials in (re)construction. How young consumers relate with their brands 139
Zoom photo-taking as a new trend in gastronomy e-tourism 139
Consuming post-truth in the time of technoculture 133
Conceptualizing ambient marketing: a systematic out of the box approach 131
A tipology of prosumption practices in food preparation 128
Instant networking: when relationships are collapsing 128
Fake activism and Moral Conflict in social media: Consumer resistance to brand decoupling 127
Brand communities 124
Fangame Netnography: When Brand Hijack Fosters Brand Revitalization 122
Framing country culture and communicating across cultures 119
The role of consumer-entrepreneurs in the context of tribes 118
Understanding innovation in health care networked projects. A data analysis proposal for combining insights 114
Advancing a Citizenship Approach to Corporate Branding: A Societal View 113
Beyond the craze: depicting the NFTs’ cultural and market ecosystem 113
New practices of self-presentation: the emerging aesthetics of Zoomie 110
Decision-making in a time of chaos 109
Theorizing zoomie technoculture: embodied netnography to capture the connected self 109
Conceptualising the corporate brand as a socially owned asset: a critical contemplation 109
Rethinking internal communication: an interpretive dynamic glance 108
Beyond negative liberties: the role of the brand as value facilitator 106
Renewal in construction industry: Vimercate Hospital. A proposal for data analysis 106
Il cambiamento culturale nelle medie imprese: uno studio esplorativo sul ruolo della comunicazione interna 99
De-constructing renewal in the construction industry: An interconnectedness approach to big projects 98
ADVANCING IMC AS AN ORGANIZATIONAL PARADIGM AND CORPORATE BRANDING AS A GOVERNANCE MODEL: CO-CREATION AS THE WAY FORWARD 96
Is brand value co-creation actionable? A facilitation perspective 93
Distributed Leadership: When People Claim Brand Ownership 92
I Millennials, le marche e gli spazi di vita tra materialità e virtualità 91
Eudaimonia: the sociocultural value of consumers’ social labor 91
Plastic-free packaging: a netnographic analysis of young consumers' sustainable brand choices 90
Societal corporate branding and political discourse: Where brand ethics meets with consumers' clicktivism 90
Zoom photo taking as a new trend in gastronomy smart tourism 88
An ecological definition of ambient communication: A discursive conceptualization 87
Supply chain communication 87
Cook, click, share and be happy! Eudaimonic self-presentation in consumer cooking practices in contemporary technocultures 86
A cultural understanding of consumer-driven marketplace dynamics 86
Branding beyond product: the strange case of anti-surveillance camouflage 86
New evolutionary trajectories in business landscape: a Delphi study 86
Communication a strategic lever for innovative organizations 85
La relazione tra marca e consumatori migranti: una visione introspettiva” 84
Verso un'ecologia della comunicazione non convenzionale: una concettualizzazione out of the box dell'ambient communication 81
Corporate branding: where are we? A communication-based inquiry 80
Stakeholder engagement as a contested dialogic territory: an interpretive glance 78
An ‘inside-outside’ perspective on corporate branding: a systematic analysis of the role of communication 77
Launching a Small Business Venture as an Act of Eudaimonia 77
Practitioners’ perspective on consumer-brand engagement: comparing marketers’ and agencies’ views 75
The CCO: appointed or organic leader? The rise of conversational leadership 73
Migrant consumers, celebrity culture e tecnosocialità 71
UNCONVERING STAKEHOLDER ENGAGEMENT: A DELPHI APPROACH TO UNRAVEL COMPLEXITY 70
Faster than fact: consuming in post-truth society 64
Cross-fertilization among construction and clinical actors: the dynamics of health care construction projects 64
Corporate Brands going Plastic-free: building sustainable brands in dialogue 62
Integrated Stakeholders' Communication Management in B2C Context 62
Decision making in highly uncertain contexts 61
Stakeholder Engagement beyond the Tension between Idealism and Practical Concerns 60
e-Tourism and gastronomic culture. How brands are making consumers' mouth water in digital experience 55
Engaging employers to develop quality in higher education: the case of communication studies in Italy 51
An Analysis of Consumers’ Thrifting Practices as an Act of Eudaimonia 50
The spark of life: How Brand Hijack electrified brand revitalization 49
Netnography to uncover the new aesthetic of the zoomie 49
Internationally mobile students and their brands. Insights from diaries 47
How to use digital diaries in data collection to engage networked consumers 45
Brand, cultura e collettivi di consumo: il lato oscuro dell’iconicità 43
ESOMAR Meet Up – Italy 2016 on Brand innovation 43
The consumer-object relationship debate in contemporary technoculture: a systematic review for a theory of the object 42
Don't mess with me! Exploring the relationship between social anxiety and the adoption of food delivery platforms 42
Toward a Media-Neutral Conceptualization of Ambient Communication 41
Plastic-Free Brand Choices as a Holistic Approach to Self-Care: A Netnographic Analysis of Young Consumers’ Motivations 37
Totale 13.842
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Categoria #
all - tutte 41.110
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 41.110
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2019/2020178 0 0 0 0 0 0 0 0 0 0 76 102
2020/20211.550 80 71 96 159 223 119 169 114 167 134 122 96
2021/20221.611 114 106 92 66 211 189 86 195 117 110 158 167
2022/20232.148 195 206 198 235 184 233 101 180 236 137 144 99
2023/20241.889 136 255 91 147 155 219 120 160 105 162 175 164
2024/20252.735 81 107 212 192 265 197 213 258 479 259 472 0
Totale 13.939