Beccanulli, Angela Antonia
Beccanulli, Angela Antonia
MILANO - Dipartimento di Scienze dell'economia e della gestione aziendale
Auto-Mobile Ethnography to unveil destination images in tourism live-streaming netnography
2024 Beccanulli, Angela Antonia
Brand Activism in search for an ethical communication leader: Vivienne Westwood and the clashes between person and brand
2024 Gambetti, Rossella Chiara; Biraghi, Silvia; Beccanulli, Angela Antonia; Vitulli, Stefania Micaela
Brand, cultura e collettivi di consumo: il lato oscuro dell’iconicità
2024 Beccanulli, Angela Antonia; Biraghi, Silvia; Gambetti, Rossella Chiara
Don't mess with me! Exploring the relationship between social anxiety and the adoption of food delivery platforms
2024 Vieira Soares, Andre Luiz; Beccanulli, Angela Antonia; Biraghi, Silvia; Gambetti, Rossella Chiara
Gazing through games: unveiling the perception of institutionalized tourist gaze and its role in shaping destination images in racing video games.
2024 Beccanulli, Angela Antonia; Cantoni, Lorenzo
Netnography to uncover the new aesthetic of the zoomie
2024 Beccanulli, Angela Antonia; Biraghi, Silvia; Gambetti, Rossella Chiara
Plastic-Free Brand Choices as a Holistic Approach to Self-Care: A Netnographic Analysis of Young Consumers’ Motivations
2024 Beccanulli, Angela Antonia; Biraghi, Silvia
The consumer-object relationship debate in contemporary technoculture: a systematic review for a theory of the object
2024 Beccanulli, Angela Antonia; Biraghi, Silvia; Gambetti, Rossella Chiara
Constructing destination images in cultural tourism live streaming
2023 Beccanulli, Angela Antonia
Corporate Brands going Plastic-free: building sustainable brands in dialogue
2023 Beccanulli, Angela Antonia; Biraghi, Silvia; Gambetti, Rossella Chiara
e-Tourism and gastronomic culture. How brands are making consumers' mouth water in digital experience
2023 Beccanulli, Angela Antonia; Biraghi, Silvia; Gambetti, Rossella Chiara
Plastic-free packaging: a netnographic analysis of young consumers' sustainable brand choices
2023 Beccanulli, Angela Antonia; Biraghi, Silvia
Qualitative research methods to capture emerging visual social media culture
2023 Beccanulli, Angela Antonia; Biraghi, Silvia; Gambetti, Rossella Chiara
Theorizing zoomie technoculture: embodied netnography to capture the connected self
2023 Gambetti, Rossella Chiara; Biraghi, Silvia; Beccanulli, Angela Antonia
Travel livestream influencers: a netnographic analysis of livestreamers' narrative and interactional flows to construct a destination image
2023 Beccanulli, Angela Antonia
ZOOM TOURISM: A NETNOGRAPHIC INSIGHT INTO NEW CULTURAL PRACTICES AND HOW THEY ARE RECONFIGURING SMART TOURISM EXPERIENCES
2023 Beccanulli, Angela Antonia
Integrated Stakeholders' Communication Management in B2C Context
2022 Beccanulli, A. A.; Biraghi, S.; Gambetti, R.
New practices of self-presentation: the emerging aesthetics of Zoomie
2022 Beccanulli, A. A.; Biraghi, S.; Gambetti, R.
Zoom photo taking as a new trend in gastronomy smart tourism
2022 Beccanulli, Angela Antonia; Biraghi, Silvia; Gambetti, Rossella Chiara
La relazione tra marca e consumatori migranti: una visione introspettiva”
2021 Biraghi, Silvia; Beccanulli, Angela Antonia; Gambetti, Rossella Chiara