In the wake of the Global Financial Crisis, most European countries need to find a trigger for kick-starting a new social and economic development. History shows that even in times of crisis there could be room for new ideas and opportunities, which could make countries enter a new era of changes. In a «knowledge economy», innovation appears to be a key factor for triggering such social and economic development. However, finding a way to measure «innovation» can be challenging, as it is a pervasive and multidimensional construct. That is why the Assirm Innovation Index (AII) aims to be a new measurement for countries’ dynamics of innovation. Taking into account three different dimensions (creation of ideas, enabling conditions, and economic trust), the AII attempts to be a diagnostic tool able to measure potential dynamics of innovation with a trimestral release.

Graffigna, G., Castiglioni, C., Bonanomi, A., Pessato, M., L’Assirm Innovation Index (AII): una metrica della dinamica d’innovazione Paese, <<MICRO & MACRO MARKETING>>, 2016; (2): 321-336. [doi:10.1431/83718] [http://hdl.handle.net/10807/82510]

L’Assirm Innovation Index (AII): una metrica della dinamica d’innovazione Paese

Graffigna, Guendalina
Primo
;
Castiglioni, Cinzia
Secondo
;
Bonanomi, Andrea
Penultimo
;
2016

Abstract

In the wake of the Global Financial Crisis, most European countries need to find a trigger for kick-starting a new social and economic development. History shows that even in times of crisis there could be room for new ideas and opportunities, which could make countries enter a new era of changes. In a «knowledge economy», innovation appears to be a key factor for triggering such social and economic development. However, finding a way to measure «innovation» can be challenging, as it is a pervasive and multidimensional construct. That is why the Assirm Innovation Index (AII) aims to be a new measurement for countries’ dynamics of innovation. Taking into account three different dimensions (creation of ideas, enabling conditions, and economic trust), the AII attempts to be a diagnostic tool able to measure potential dynamics of innovation with a trimestral release.
2016
Italiano
Graffigna, G., Castiglioni, C., Bonanomi, A., Pessato, M., L’Assirm Innovation Index (AII): una metrica della dinamica d’innovazione Paese, <<MICRO & MACRO MARKETING>>, 2016; (2): 321-336. [doi:10.1431/83718] [http://hdl.handle.net/10807/82510]
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10807/82510
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