Developing strategic approaches to value creation for their firms and others is among the most fundamental challenges that managers face in all businesses. This implies the need to better understand both how value is created and the roles various parties within and outside the firm play.
Sebastiani, R., Corsaro, D., Vargo, S., Transitioning to Value Co-development, in Baglieri, E., Karmarkar, U. (ed.), Managing Consumer Services: Factory or Theater?, Springer, Grabs 2014: 131- 149. 10.1007/978-3-319-04289-3 [http://hdl.handle.net/10807/65060]
Transitioning to Value Co-development
Sebastiani, Roberta;Corsaro, Daniela;Vargo, Stephen
2014
Abstract
Developing strategic approaches to value creation for their firms and others is among the most fundamental challenges that managers face in all businesses. This implies the need to better understand both how value is created and the roles various parties within and outside the firm play.
File in questo prodotto:
Non ci sono file associati a questo prodotto.
I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
