The chapter analyses the mutual hybridization between Twitter and television during European Elections 2014, paying attention to the ways in which the traditional role of gatekeeping played by television has been reframed by the networked connectivity made available by Twitter. A multi-method approach, consisting of content analysis (qualitative and lexical) and network analysis, has been applied to tweets published by political candidates and referred to television debates, and to tweets produced during the broadcasting of a popular Italian talk-show that hosted one of the main political actors of EP 2014.
Cobianchi, V., Murru, M. F., Villa, M., Twitter and double screen in Italy during the 2014 European elections, in Frame, A., Mercier, A., Brachotte, G., Thimm, C. (ed.), Tweets from the Campaign Trail, Peter Lang, Frankfurt am Main 2016: 223- 249. 10.3726/978-3-653-06168-0 [http://hdl.handle.net/10807/95026]
Twitter and double screen in Italy during the 2014 European elections
Murru, Maria FrancescaSecondo
;Villa, MarinaUltimo
2016
Abstract
The chapter analyses the mutual hybridization between Twitter and television during European Elections 2014, paying attention to the ways in which the traditional role of gatekeeping played by television has been reframed by the networked connectivity made available by Twitter. A multi-method approach, consisting of content analysis (qualitative and lexical) and network analysis, has been applied to tweets published by political candidates and referred to television debates, and to tweets produced during the broadcasting of a popular Italian talk-show that hosted one of the main political actors of EP 2014.
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