A growing body of scholars are advocating a better understanding of how value is created in innovation networks, i.e. the configurations of strategic entrepreneurial nets aimed at improving the effectiveness of innovation performance. However, research that explicitly connects value considerations with innovation network configurations is still in its infancy, with empirical evidence being notably scarce. This study is aimed at identifying if and how network configurations affect value constellation aspects in business networks. We interviewed key informants representing 46 high-technology entrepreneurial firms co-located in an innovation network (Daresbury Science and Technology Park - UK). We identify that different network configurations can co-exist in the same overall network; these, nevertheless, are not alternative independent structures, but rather they interact with each other through actors spanning their boundaries. Our study thus provides an understanding of network configurations relating to specific value consequences, but also provides evidence relating to the interactions between different configurations.

Corsaro, D., Carla, R., Stephan, H., Peter, N., The impact of network configurations and value constellations in business markets, Contributed paper, in 2011 Society for Marketing Advances Proceedings, (Memphis, 02-05 November 2011), SOCIETY FOR MARKETING ADVANCES, MEMPHIS 2011: 29-30 [http://hdl.handle.net/10807/89057]

The impact of network configurations and value constellations in business markets

Corsaro, Daniela
Primo
;
2011

Abstract

A growing body of scholars are advocating a better understanding of how value is created in innovation networks, i.e. the configurations of strategic entrepreneurial nets aimed at improving the effectiveness of innovation performance. However, research that explicitly connects value considerations with innovation network configurations is still in its infancy, with empirical evidence being notably scarce. This study is aimed at identifying if and how network configurations affect value constellation aspects in business networks. We interviewed key informants representing 46 high-technology entrepreneurial firms co-located in an innovation network (Daresbury Science and Technology Park - UK). We identify that different network configurations can co-exist in the same overall network; these, nevertheless, are not alternative independent structures, but rather they interact with each other through actors spanning their boundaries. Our study thus provides an understanding of network configurations relating to specific value consequences, but also provides evidence relating to the interactions between different configurations.
eng
2011 Society for Marketing Advances Proceedings
SMA Conference
Memphis
Contributed paper
2-nov-2011
5-nov-2011
978-0-9840884-2-3
SOCIETY FOR MARKETING ADVANCES
Corsaro, D., Carla, R., Stephan, H., Peter, N., The impact of network configurations and value constellations in business markets, Contributed paper, in 2011 Society for Marketing Advances Proceedings, (Memphis, 02-05 November 2011), SOCIETY FOR MARKETING ADVANCES, MEMPHIS 2011: 29-30 [http://hdl.handle.net/10807/89057]
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Utilizza questo identificativo per citare o creare un link a questo documento: http://hdl.handle.net/10807/89057
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