Perceived significant others’ values: Are they important in the relationship between personal values and self-reported prosociality?

Personal values have been extensively found to be relevant variables linked to prosociality; they are desirable and trans-situational goals that serve as guiding principles in people’s lives to select modes, means and actions, these reflecting what people consider relevant and worthy. Research has investigated how cultural background influences people’s personal values and prosociality, but little is known about the influence of the perception of the values endorsed by significant others, namely the people belonging to the micro-relational context with whom daily interactions and exchanges are possible. Based on Schwartz’s theory of basic human values, we analyzed the moderating role of the perceptions of significant others’ values in the relationship between personal values and self-reported prosociality.