The issue explores the issue of strategic positioning and how it is related to decisions regarding suppliers. By using longitudinal case studies of two Italian leading companies acting in the wood-working machinery industry the paper focuses on decisions regarding in-sourcing and out-sourcing strategies and policies in suppliers over time.

Snehota, I., Tunisini, A., The Supply Side and Strategic Positioning, <<JOURNAL OF CUSTOMER BEHAVIOUR>>, 2003; (2): 329-346. [doi:http://dx.doi.org/10.1362/14753920360731883] [http://hdl.handle.net/10807/14151]

The Supply Side and Strategic Positioning

Snehota, Ivan;Tunisini, Annalisa
2003

Abstract

The issue explores the issue of strategic positioning and how it is related to decisions regarding suppliers. By using longitudinal case studies of two Italian leading companies acting in the wood-working machinery industry the paper focuses on decisions regarding in-sourcing and out-sourcing strategies and policies in suppliers over time.
Inglese
Snehota, I., Tunisini, A., The Supply Side and Strategic Positioning, <<JOURNAL OF CUSTOMER BEHAVIOUR>>, 2003; (2): 329-346. [doi:http://dx.doi.org/10.1362/14753920360731883] [http://hdl.handle.net/10807/14151]
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/10807/14151
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