The paper compares the IMP approach with five important schools of thought in strategy, with the aims of establishing what areas of agreement and disagreement exist and identifying whether the IMP approach can yield unique insights into strategy, strategizing, and the strategy process. Authors compare and contrast the IMP approach with, in turn, the rational planning approach to strategy associated with Ansoff, the positioning approach associated with Porter, the resource-based view associated with Barney, the deliberate/emergent approach associated with Mintzberg, and the strategy-as-practice approach associated with Whittington. The outcome from the analysis is a suggested research agenda designed to bring the concepts and methods of industrial network research to bear upon strategy, strategizing, and the strategy process.
Baraldi, E., Brennan, R., Harrison, D., Tunisini, A., Zolkiewski, J., Strategic Thinking and the IMP Approach: a Comparative Analysis, <<INDUSTRIAL MARKETING MANAGEMENT>>, 2007; 36 (7): 879-895. [doi:http://dx.doi.org/10.1016/j.indmarman.2007.05.015] [http://hdl.handle.net/10807/13951]
Strategic Thinking and the IMP Approach: a Comparative Analysis
Tunisini, Annalisa;
2007
Abstract
The paper compares the IMP approach with five important schools of thought in strategy, with the aims of establishing what areas of agreement and disagreement exist and identifying whether the IMP approach can yield unique insights into strategy, strategizing, and the strategy process. Authors compare and contrast the IMP approach with, in turn, the rational planning approach to strategy associated with Ansoff, the positioning approach associated with Porter, the resource-based view associated with Barney, the deliberate/emergent approach associated with Mintzberg, and the strategy-as-practice approach associated with Whittington. The outcome from the analysis is a suggested research agenda designed to bring the concepts and methods of industrial network research to bear upon strategy, strategizing, and the strategy process.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.