The essays presents the results of a long research on the relations between generations and media. The first part analyzes the sociological concept of generations from Mannheim to the last definitions made by Marketing, History and Demography.The second part describes the role played by media in building generations, and vice versa.
Colombo, F., The Long Wave of Generation, in Colombo, F., Fortunati Leopoldin, F. L., Broadband Society and generational Changes, Peter Lang, BERLIN -- DEU 2011: 19-35 [http://hdl.handle.net/10807/11453]
The Long Wave of Generation
Colombo, Fausto
2011
Abstract
The essays presents the results of a long research on the relations between generations and media. The first part analyzes the sociological concept of generations from Mannheim to the last definitions made by Marketing, History and Demography.The second part describes the role played by media in building generations, and vice versa.
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